Business Tips: How Business Will Change In A Voice-First World

Business Tips: How Business Will Change In A Voice-First World

Awesome Tip: How Business Will Change In A Voice-First World



This video is from a 4Ds session I gave in London — many of you have been asking me for more tactical, business-focused content and this format is a really good way for me to provide that for you all.

You’ll get to hear my thoughts on voice, why convenience vs brand is such an important dynamic, why you should diversify across social platforms, why companies like 7-Eleven are in deep trouble over the next few decades, and much more.

0:10 – Timing is just as important as being right

3:22 – Why brand vs convenience matters so much in a voice-first world

9:02 – If Instagram disappeared, would you disappear?

12:09 – Your creative must be contextual to platforms/audience

17:07 – How startups can rise in the next economic crash

19:17 – How to roll out new products/brands

21:24 – Subjectivity can hinder creative

24:32 – Don’t let short-term metrics hurt long-term metrics

27:22 – Optimizing social ad spend

What was your favorite part of this video? I’m super curious to hear what you think 😉 Tweet me @GaryVee.

Also, you can learn more about 4Ds here:

Hope to see you there 🙂

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Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;).

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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.

In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.

Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water.

Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.

Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both YouTube and Facebook.

Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.

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41 Replies to “Business Tips: How Business Will Change In A Voice-First World”

  1. Gary, I watch a lot of your videos and plan to watch them all eventually. I listen to your books on audible while I commute. Out of this, I have curved my thought process and I am taking the first step into Entrepreneurism. When I make it big, and all eyes are on me, I can only hope to inspire someone the way you and Grant Cardone have inspired me.

  2. Yo 40 hertz and below should be filtered out of the audio; there's constant bumping/pulsing in the low frequencies which are distracting on my studio monitors

  3. This is gold. I’m currently saving for a laptop and I’m going to do Instagram twitter and YouTube and create a website with an email list. Now I just need to figure out how to balance that and college and my part time job.

  4. Timing is everything.
    Convenience is King, and Brand is Queen. If people are hungry they eat. If it's executed well long term, then you got a Brand.
    Multi-dimensional, if you only have 1 platform you're vulnerable (MySpace).
    Relevance, know your audience. Use common sense with creative. Sell to people who are interested.
    SM is bottom up, not top down. It's the reverse which is why some don't get it. You can't hide behind a big company.
    Build a profitable business. Keep it simple and real. Debt funding will bury you in a recession.
    Don't guess. Ask your customers or clients what they want.
    Stage project offers and partnerships. Don't go all in, do % in stages. Motivates and accountable.
    You need humility to be creative. If the big boss or client doesn't get it, they won't appreciate it. Have to educate them.
    Test the market. Don't pander. If you want to sell or see a result, run an ad.

  5. Dude it’s all going back to the men n women pulling a cart of wares down streets to sell. We want the ice cream truck but also have it sell us a condom, marijuana or cbd, a snickers, 2 pizza pockets and an iPhone charger and AAA batteries

  6. Gary Vee I’ve been watching your videos like a crack addict hits the pipe. I’m a registered nurse and can’t wait for u to speak to healthcare parity and how to make that happen. But dude!! All them water n juice bottles! I’m not easily distracted but I literally cannot watch this video.

  7. I love that you put out these conversations as videos for us all to benefit from. I can't get enough of your content and I'm learning so much in each video which is been helpful in growing my business. Thank you Gary!!

  8. Starting a podcast is probably the best b2b and b2c strategy as far as differentiation goes. I have been wanting to start one for the past year. I'm now actually doing it. @garyvee talks about the brand aspect- as a real estate broker, when i sit down with a prospect and they know i have an "internet radio show" that instantly separates me from every other agent/broker.

  9. I HAVE BEEN IN THE VOICE COMMAND SPACE FOR 8 YEARS, (MY ORIGINAL IDEA OF "TALK TO YOUR CELL PHONE, AND IT TALKS BACK TO YOU)" WAS STOLEN FROM ME, BY MY THEN LICENCING ATTORNEY "DONALD BOSS", AND HIS PROFESSOR ASSOCIATES OVER AT CALTECH.

    I WAS IN FILM SCHOOL, AND THEY SAW ME COMING A MILE AWAY, ( NO TECH SKILLS). WHEN THAT HAPPENED, I TRANSFERRED TO DEVRY AND COMPUTER ENGINEERING.

    I SEE THE PROBLEM WITH VOICE IS FUNCTIONALITY, IT'S EASIER TO SIMPLY TYPE WORDS OUT.

    WE FIXED THOSE, AND OTHER FUTURE PROBLEMS BY ALLOWING USERS TO "TRAIN THEIR VOICE COMMAND".

    YOUR VOICE IS A UNIQUE AUDIO PRINT…. PERSONAL TO ONLY YOU

    V.O.I.S. VOICE OPERATED INTERACTIVE SOFTWARE,

    EASILY DOWNLOADABLE, AND TURNS ANY DUMB ELECTRICAL DEVICE SMART.

    TOREANO NUCKLEBURGER
    [email protected]GMAIL.COM

  10. I believe we should have a land with Moringa Trees. For example, these trees can adapt to any weather, grow fast, grow tall, grow strong. Although they do need extra care the first 3 months of implantation after they are transferred to ground they dont need much water or care. This will help bring down carbon dioxide in our atomosphere and rise oxygen levels.

  11. Hey Gary V. Thanks for the free info on Youtube. So I'm going to give you some free info on your wine business… missed opportunities. More recipes and cooking with alcohol. More use of wine in MAKING of the meals, including sauces, soups, stews, marinades and pickling and not just pairing with the meals.

  12. If brand is so important, let's see Gary V mugs on that table instead of all that garbage single use plastic. I know this sounds like a troll post but it's not! Lifer GV fan here.

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