ENTREPRENEUR BIZ TIPS: Godel, Escher, Bach & The Entrepreneur | Uma Jayaram | TEDxUCSD

Here’s Great Tip: Godel, Escher, Bach & The Entrepreneur | Uma Jayaram | TEDxUCSD

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Uma Jayaram discusses the future of virtual reality as an immersive technology for entertainment events, while exploring the intersections of entrepreneurship with Douglas Hofstadter’s work “Gödel, Escher, Bach: An Eternal Golden Braid”.

Dr. Uma Jayaram is co-founder and COO of VOKE Inc., a Silicon Valley-based live-event virtual reality company. She has deep expertise and global recognition in virtual reality and engineering applications. In addition to having been active in academia as a faculty member and associate director of the Virtual Reality Lab at Washington State University, Uma is an entrepreneur and has been on the founding team of three technology companies. One of the first women to receive an undergraduate degree in Mechanical Engineering from IIT Kharagpur, Dr. Jayaram has also been inducted as a Fellow of ASME for her contributions to virtual reality and engineering as well as honored with a “Lifetime Achievement” award by ISAM. As the chief operating officer at VOKE, Dr. Jayaram focuses on the corporate operations and strategy behind creating immersive fan experiences for sports, music and entertainment events.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at