ENTREPRENEUR BIZ TIPS: SOCIAL ENTREPRENEUR: MITSLAL KIFLEYESUS-MATSCHIE at TEDxAddis

Here’s Great Tip: SOCIAL ENTREPRENEUR: MITSLAL KIFLEYESUS-MATSCHIE at TEDxAddis

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Mitslal Kifleyesus-Matschie is the founder of Ecological Products of Ethiopia – ECOPIA – which assists poor Ethiopian organic farmers to orchestrate the value chain of organic food, cosmetics and herbal medicine production, processing and marketing in Ethiopia and in Europe.
Mitslal lived in Europe for 20 years before she moved back to Ethiopia to establish ECOPIA in 2007. As a profitable company, ECOPIA also aims to contribute to poverty eradication in rural Ethiopia through the processing and marketing of organic and natural products which create value for both producers at the base of the economic pyramid and consumers in Ethiopia and the world.
Ecopia has designed, processed and marketed 54 products of organic farmers by integrating simple techniques of food processing, management and sales services which has impacted local economies, and made traditional ecological farming methods more profitable.
Mitslal has over 20 years of experience in advising governments, international organizations and companies in fields of development, security, arms control and disarmament.