Awesome Tip: #AskGaryVee Episode 79: Pencils of Promise, Business Reviews & Television Advertising

#QOTD: How many of you ACTUALLY watch television commercials?

#TIMESTAMPS
1:16 – What is your “but” and how do you get off of it? What’s the biggest ‘but’ you hear from others that’s holding them back?
5:03 – Is there value in a brick & mortar riding social trending topics to get engagement on their Facebook page, even if the engagement is coming from people way outside their marketplace?
6:58 – This summer I am biking across Canada for Pencils of Promise and documenting daily videos on YouTube. What other jabs could I use so I am not just right hooking for donations?
10:13 – How do we deal with reviews that could impact our business?
13:08 – When will social marketing spending be bigger than television commercials?

#LINKS
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The amount of “buts” I hear is actually stunningly overwhelming. I pride myself on not being a but guy (no double meaning intended). The buts that I hear the most are “I didn’t have any money”, “I didn’t have a chance”, “I grew up in a poor neighborhood”, “I didn’t have a mentor”. People are loaded with buts in life; that’s why the majority of people fall into a standard life.

For me personally, my “but” is usually that I love the process and the climb. If I don’t achieve the maximum upside in my career, it’s going to be predicated on the fact that I loved the climb too much. I liked the grind too much, and that didn’t allow me
to scale and create the level of wealthy needed to pull it off.

But I do hear way too many “buts” from people. But is an excuse.

BUT … 🙂 before I finish with my ra-ra scenario, let’s understand that there is some very real stuff going on in the world. You could be born in a part of the world where there is a dictator or communism. Do I think it’s easy as to be a female entrepreneur in the Middle East as it is to be in New York City? No. Of course not. Just like any white male born in a semi affluent environment is bound to have a leg up on minorities in poor communities.

But there is a flipside to this. The hustle that you get from coming from the grind is a huge advantage. Some people think you’re dead on impact, that you have to stick with the restrictions you’re born in; that if you’re born into a bad situation, you’re bound to fail. But I think being born into luxury is worse because everything comes so easy and you don’t know how to get anything.

It all comes down to how you operate and how you look at the world. But I will tell you this: I hate excuses. I hate them with all my heart. When something is wrong with VaynerMedia, that’s all on me. I love taking that blame and not passing the buck. I take pride in taking the blame. Stop making excuses and work.

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Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world’s hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, a $25M angel fund.

The #AskGaryVee Show is Gary’s way of providing as much value value as possible by taking your questions about social media, entrepreneurship, startups, and family businesses and giving you his answers based on a lifetime of building successful, multi-million dollar companies.

Gary is also a prolific public speaker, delivering keynotes at events like Le Web, and SXSW, which you can watch right here on this channel.

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